News
15 Mar 2024
Apeal to join Packaging Waste & Sustainability Forum 19-21 March in Brussels
This year is the event's 31st edition and APEAL is delighted to be associated for the 9th consecutive year!
As part of Wednesday 20th March's 16.05 session on "Monitoring, enforcement and reporting...
11 Mar 2024
Apeal welcomes Metka Cavka Luciani as Head of EU Affairs
APEAL, the Association of European Producers of Steel for Packaging, announces the appointment of Metka Cavka Luciani as its new Head of EU Affairs, effective March 11th.
Bringing 15 years of profe...
08 Feb 2024
APEAL to speak at the 2nd Sustainable Packaging Forum 5-6 March in Munich
Steve Claus, Secretary General of APEAL, will be joining an exciting line up of speakers at the forthcoming Sustainable Packaging Forum 5-6th March in Munich.
The event will cover a wealth of impor...
05 Feb 2024
APEAL to partner with Packaging Worx in Amsterdam 4-5 March
APEAL is delighted to join the forthcoming GBR community Packaging WorX member's meeting 4-5th March in Amsterdam, focused on redefining the entire packaging lifestyle for a circular and sustainable f...
08 Jan 2024
APEAL launches new video: Cooking Sustainably with Clemfoodie
Independently verified figures published by APEAL in December 2023, confirmed that steel packaging has already met its new EU recycling rate target for 2025, four years ahead of schedule.
Today, st...
19 Dec 2023
APEAL regrets the lack of support for recyclability shown by council of the European Union
APEAL, the Association of European Producers of Steel for Packaging, regrets a lack of ambition regarding recyclability measures in the Council of the European Union's General Approach to Packaging an...
12 Dec 2023
Steel packaging exceeds EU 2025 recycling rate target with new calculation methodology
New independently verified figures published by APEAL, the Association of European Producers of Steel for Packaging, show that steel packaging has already met its new EU recycling rate target for 2025...
04 Dec 2023
Steve Claus to lead APEAL as Secretary General
APEAL, the Association of European Producers of Steel for Packaging, is excited to announce the appointment of Steve Claus as its new Secretary General, effective December 4th.
Steve brings over 20...
22 Nov 2023
APEAL applauds the plenary vote for enhanced recyclability measures in the PPWR
APEAL (the Association of European Producers of Steel for Packaging) has welcomed the European Parliament (EP) plenary vote in favour of stricter recyclability measures inside the Packaging & Pack...
24 Oct 2023
PPWR ENVI vote today is a decisive step towards real recyclability of packaging
APEAL applauds the European Parliament’s Environment (ENVI) Committee support for more ambitious recyclability measures in the Packaging and Packaging Waste Regulation (PPWR).
Alexis Van Maercke,...
13 Oct 2023
APEAL to join Sustainability in Packaging Conference 16-18 October in Barcelona
Steve Claus will join a distinguished line up of speakers at the forthcoming Sustainability in Packaging conference, taking place next week 16-18th October in Barcelona.
APEAL is delighted to be as...
29 Sep 2023
Yes you can save the tomato! APEAL’s online campaign launches on international day of food loss and waste
In the EU alone, we discard a staggering 59 million tonnes of food every year.
This International Day of Awareness of Food Loss and Waste (IDAFLW), we're thrilled to launch our 'Yes You Can' campai...
07 Sep 2023
APEAL to speak at The Sustainable Steel Strategies Summit on 24-25 October
APEAL is delighted to be speaking at the forthcoming Sustainable Steel Strategies summit taking place virtually 24-25th October.
Ruaidrà MacDomhnaill, Regulatory Affairs Manager at APEAL, will foc...
07 Sep 2023
APEAL to speak At The Canmaker Summit 11-12th October in Edinburgh
APEAL is delighted to be speaking at this year's Canmaker Summit, taking place in Edinburgh, Scotland, 11-12 October.
Ruaidrà MacDomhnaill, Regulatory Affairs Manager of APEAL, will join a disting...
14 Jul 2023
“Recycle, reinvent, repeat” is the focus of our new campaign
A new film visible across all our channels pays tribute to the practical, sustainable and timeless nature of steel’s closed material recycling loop. Indeed, steel packaging can be recycled over and...
05 Jul 2023
Apeal welcomes revision of Waste Framework Directive
APEAL, The Association of European Producers of Steel for Packaging, has welcomed the proposal for a targeted revision of the EU Waste Framework Directive (WFD) which is part of a wider Biodiversity a...
07 May 2023
Apeal will call for amendments to packaging and packaging waste regulation at Interpack
APEAL, The Association of European Producers of Steel for Packaging, has published its position on the draft Packaging and Packaging Waste Regulation (PPWR) and will use an appearance at Interpack to...
17 Apr 2023
APEAL publishes its full position on the European Commission’s Packaging and Packaging Waste Regulation (PPWR) Proposal 12
APEAL, representing the steel for packaging sector, cautiously welcomed the general approach of the PPWR proposal when published by the European Commission in November 2022.
The PPWR paves an exc...
27 Mar 2023
APEAL PPWR Breakfast meeting takes place in European Parliament
Following publication of the European Commission's proposal for a regulation on packaging and packaging waste (PPWR) and ahead of the committee debates in the European Parliament, we were pleased to i...
13 Mar 2023
APEAL to join Packaging Waste & Sustainability Forum 29-30 March in Brussels
Alexis Van Maercke will join a distinguished line up of speakers at the forthcoming Packaging Waste & Sustainability forum in Brussels.
This year is the event's 30th edition and APEAL is deligh...
14 Feb 2023
APEAL to partner with Packaging Worx 6-7 March
APEAL is delighted to join an interesting line up of delegates and speakers at the forthcoming GBR community Packaging WorX member's meeting 6-7th March in Amsterdam.
The 2-day meeting will focus...
27 Jan 2023
APEAL to speak at Sustainable Packaging forum 1-2 March
Patricia Mobbs, Communications Manager of APEAL, will be joining an exciting line up of speakers at the forthcoming Sustainable Packaging Forum 1-2nd March in Brussels.
With discussions covering su...
16 Jan 2023
APEAL appoints new President
APEAL, the Association of European Producers of Steel for Packaging, has appointed Luc Brantjes, Tata Steel’s packaging division Director of Sales, as the association’s new President.
Luc Brant...
30 Nov 2022
APEAL welcomes PPWR, but rules on recyclability of packaging need more ambition
APEAL, the Association of European Producers of Steel for Packaging, has cautiously welcomed the general approach of the Packaging and Packaging Waste Regulation (PPWR) published today by the European...


