A new face in the team

03 Jun 2024

A new face in the team

Anastasia joined the APEAL team in May as Public Affairs and Sustainability Officer.

A Greek EU-certified lawyer, Anastasia’s key competencies are in EU Environmental, Energy and Competition law.

With previous experiences in the European Parliament and as EU Policy Offer, Anastasia is poised to make an outstanding contribution to the Public Affairs and Sustainability focus of Steel for Packaging Europe.

Welcome to the team Anastasia!

Full name	Hugo Loudon
Current position	President IFRA (International Fragrance Association)
The reason for nomination	Alexander led the association for 5 years, contributed to increasing understanding of the concept of permanent materials and implemented first digital and social media initiatives.
What is the greatest myth about steel packaging that the industry needs to debunk?	Steel is sometimes perceived as a basic and modest packaging material. However, steel packaging is more than that. Steel packaging is a highly sophisticated and modern material. It a permanent material -endlessly recyclable, which makes is the perfect material for the future.

Full name	Alexander Mohr
Current position	President IFRA (International Fragrance Association)
The reason for nomination	Alexander led the association for 5 years, contributed to increasing understanding of the concept of permanent materials and implemented first digital and social media initiatives.
What is the greatest myth about steel packaging that the industry needs to debunk?	Steel is sometimes perceived as a basic and modest packaging material. However, steel packaging is more than that. Steel packaging is a highly sophisticated and modern material. It a permanent material -endlessly recyclable, which makes is the perfect material for the future.