Sustainable Metal Packaging Europe 2026

Steve Claus, Secretary General, is delighted to join a distinguished line-up of speakers for the Sustainable Metal Packaging summit taking place 1-2nd December in Slough, UK.

Attendees will hear from industry leaders, packaging manufacturers, material producers, recyclers, brand owners, and policymakers on strategies to scale recycling infrastructure, increase recycled content, and enhance circularity across the metal packaging value chain. The event will explore key topics from scrap collection and sorting systems to closed-loop recycling, supply chain resilience, and design for recyclability.

Steve's presentation will focus on "Recyclability Regulation for Steel Packaging in Europe: Policy Developments, Circularity Performance and the Road Ahead"

Join the event here

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Full name	Hugo Loudon
Current position	President IFRA (International Fragrance Association)
The reason for nomination	Alexander led the association for 5 years, contributed to increasing understanding of the concept of permanent materials and implemented first digital and social media initiatives.
What is the greatest myth about steel packaging that the industry needs to debunk?	Steel is sometimes perceived as a basic and modest packaging material. However, steel packaging is more than that. Steel packaging is a highly sophisticated and modern material. It a permanent material -endlessly recyclable, which makes is the perfect material for the future.

Full name	Alexander Mohr
Current position	President IFRA (International Fragrance Association)
The reason for nomination	Alexander led the association for 5 years, contributed to increasing understanding of the concept of permanent materials and implemented first digital and social media initiatives.
What is the greatest myth about steel packaging that the industry needs to debunk?	Steel is sometimes perceived as a basic and modest packaging material. However, steel packaging is more than that. Steel packaging is a highly sophisticated and modern material. It a permanent material -endlessly recyclable, which makes is the perfect material for the future.